As a full-service video marketing agency, we believe in a symbiosis of creativity and media leveraging the power of data. Our state-of-the-art media planning incorporates digital KPIs to optimize your TV campaigns.
OUR CLIENTS
SERVICE OFFERINGS
Performance TV
Using digital response data from our attribution software we leverage digital KPIs and measure TV to web conversions to maximize return on investment. Whether with linear, DRTV, or Advanced TV campaigns such as Connected TV (OTT), we know how to boost your performance.
SERVICE OFFERINGS
Brand Growth
At Videobeat, we differentiate ourselves by combining classical media planning with digital KPI expertise for maximum impact – a holistic approach that reaches into consumers’ hearts to generate awareness and favorability on a large scale.
SERVICE OFFERINGS
TV Attribution
Our TV attribution software is at the heart of our media planning and optimization. Assessing TV trends and combining different data sources, we leverage machine learning to train our attribution algorithm. This state-of-the-art data science plus sophisticated statistical models allow us to combine classical planning metrics with digital KPIs such as TV to web conversions.
You want to scale your business with TV advertising? Let us help!
3 KEYS TO SUCCESS
Data-Driven TV Advertising
Our creatives deliver emotions and as a media agency, we deliver hard facts. With tracked, measured and optimized campaigns, TV becomes a performance marketing channel. No longer should you control TV advertising based on gut feelings.
International Media Buying
As part of a global operating agency network, we’re committed to helping startups scale and grow internationally. Knowing the peculiarities of each market, we use economies of scale when purchasing media to optimize your campaigns for international implementation.
Technology-Backed Optimization
Our expert know-how in planning, steering, and optimizing media is reflected in our attribution software. We make TV measurable by analyzing spot data and online response in real-time, implementing machine learning as a strategic addition throughout the campaign.
3 KEYS TO SUCCESS
Data-Driven TV Advertising
Our creatives deliver emotions and as a media agency, we deliver hard facts. With tracked, measured and optimized campaigns, TV becomes a performance marketing channel. No longer should you control TV advertising based on gut feelings.
International Media Buying
As part of a global operating agency network, we’re committed to helping startups scale and grow internationally. Knowing the peculiarities of each market, we use economies of scale when purchasing media to optimize your campaigns for international implementation.
Technology-Backed Optimization
Our expert know-how in planning, steering, and optimizing media is reflected in our attribution software. We make TV measurable by analyzing spot data and online response in real-time, implementing machine learning as a strategic addition throughout the campaign.
Is TV dead? No - It´s evolving.
Let us show you what the future of TV looks like!
Let us show you what the future of TV looks like!
CONTACT US
Hamburg
WHAT OUR CLIENTS SAY
“Videobeat’s holistic approach of steering the campaign in an integrated way on TV and online and already thinking about personalizing the content during the production of the creatives has led to impressive results. Videobeat really breathes data-driven video marketing.”
Nils Regge
Co-Founder at HomeToGo
“Dynamic TV tracking is key to successfully scaling our marketing efforts. With increasing growth, determining the traffic baseline is crucial for the evaluation of TV marketing. A clean database is the foundation for all optimization. Videobeat Analytics offers us an impressive approach we fully believe in.”
Sören Wullekopf
Head of Performance Marketing at Exporo
“Videobeat not only optimized our TV campaigns, but also made them measurable. Due to the synergy effects, which resulted from the coordinated distribution of TV and online spots, our conversion rate even increased in other channels. With Videobeat, we have a creative and result-oriented partner on whom we can fully rely.”
CLAUDIA RATSCHMEIER
HEAD OF BRAND & COMMUNICATIONS at Küchenquelle
“It was great to explore a new territory for us together with Videobeat as a strong partner – and to create a format that was new for us in the beginning and has now established itself among our users with a third season coming soon.”
Ingo Angres
Manager Marketing Communications Professional Audio at Sennheiser